I created an experience site detailing McKinsey's consulting approach in Engineering & Construction. The new, engaging, and structured platform, boosted user feedback scores.

Web / IA / UI / UX / Storytelling / Art Direction / Digital Design

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MCKINSEY / NAVIGATE COMPLEXITY

As the UI/UX designer, I was responsible for redesigning the Cafler app, conducting user research, creating wireframes and prototypes, and designing a high-fidelity UI.

App / UI / UX / Product

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Cafler app automotive services frontpage image depicting screens from the app UI/UX product redesign

Cafler / Service
Made Easy

I redesigned Download.io's information architecture, visuals, and interactive elements, reducing bounce rates and increasing retention and click rates. Through surveys and usability testing, I created a user-friendly and visually inviting design.

Web / UI / UX / IA

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Frontpage of UI/UX redesign of app download site download.io

Download.io / Designing Trust

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